I Left My Newspaper Job 8 Years Ago

I made the leap. With my reporter’s notebook and camera by my side, I traded covering school board meetings and photographing weekend parades for collaborating…

PREVIEW: Skyword #Forward17 Brand Storytelling Conference (Discount Code Available)

Next month I’m headed to sunny Boston! Sure, this land-locked Iowa gal is thrilled to see the ocean again and dabble in big-city life for…

Improving Communication Between Marketers and Freelance Writers Part 2: Quality Issues, Inconsistencies and Laziness

Working solo is easy. But, when you’re a content marketer or freelance writer, you often have to partner with a team of creative professionals to…

Improving Communication Between Marketers and Freelance Writers Part 1: Feedback, Instructions and Rewrites

Each day I collaborate with marketing professionals. Some days are inspirational, productive and so rewarding that I wish I would be at my desk from…

Writing Inspiration: Top 10 Web Writing Advice Posts of 2016

Need a little end-of-year inspiration to take your online writing to the next level in 2017? Today I’m sharing the ten most viewed posts from…

3 Things Nurse Jackie Teaches Us About Marketing

For the past month I’ve been binge watching Showtime’s Nurse Jackie on Netflix. Although the behind-the-scenes insight into what happens in an ER and scandalous,…