Journalism Strengthens Content Marketing

Marketing is a trendy business. A technique comes on the scene, we implement it, wait for some engagement, then pour over the analytics. And guess…

Your Web Writing Questions Answered

  Bloggers. Content marketers. Journalists. Online writers of all types hit roadblocks on occasion. Whether your creativity is waning, or you find yourself curious about…

Are You More Than Your Avatar?

We work online. So, most of our colleagues, clients and fans know us from our avatars. They might also know the name of your company,…

What’s it Like Transitioning from Journalism to Content Marketing?

Newspapers are closing. Television stations are downsizing. Brands are becoming publishers. Thankfully, journalists are chameleons who can easily transition into the growing world of content…

19 Reasons You Need to Hire a Journalist

Your website’s a mess. Your blog hasn’t been updated in weeks (maybe months?). You can hear crickets chirping on your social media feeds. And, your…