Using Storytelling in Content Marketing to Create Authentic Content

Using Storytelling in Content Marketing to Create Authentic Content

In 1998, I tackled my first freelance assignment. I was paid $50 to shoot one roll of film capturing the excitement, joy, and instruction of…

How My Former Newspaper Career Helps My Current Content Marketing Career

How My Former Newspaper Career Helps My Current Content Marketing Career

I used to spend my workdays driven by deadlines and callbacks from sources as I crafted feature stories from my notebook scribbles and crackly audio…

AI Will Never Be Able To Write This Type of Marketing Content (Short Post)

AI Will Never Be Able To Write This Type of Marketing Content (Short Post)

As we wrap up the third quarter of 2024, I’m seeing a shift in content marketing work. Specifically, I’ve noticed an increase in freelance writing…

7 Ways a Freelance Writer Can Reduce Your Content Marketing Headaches in 2020

7 Ways a Freelance Writer Can Reduce Your Content Marketing Headaches in 2020

You’re evaluating your marketing budget — again. Will this finally be the year that you bring on a team of freelance writers to ease your…

Here’s How a Medium Account Can Spark Content Marketing Writing Jobs

Blogging beyond the company blog is a thing. Earlier this week I was approached by a digital marketing agency looking for writers to craft content…

Project Spotlight: Writing About Entrepreneurship for IndyLife

Some projects make an impact on a writer. I just finished a two-year content marketing campaign geared at improving the lives and businesses of fellow…