What is Long-Form Content? (And Why You Should Care)

What is Long-Form Content? (And Why You Should Care)

As content creators, we pride ourselves on crafting pieces that get results. Whether you’re a strategist or writer, you’ll soon discover that long-form content is…

Here’s How a Medium Account Can Spark Content Marketing Writing Jobs

Blogging beyond the company blog is a thing. Earlier this week I was approached by a digital marketing agency looking for writers to craft content…

9 Ways Freelance Writers Make Money (Beyond Blog Posts)

Polished writing is in demand. Whether you’re offering your creative services, or looking to connect with a stellar wordsmith, ample opportunities for collaboration exist. Today…

Beyond My Session Notes: 22 Personal Takeaways from Skyword’s #Forward18 Content Marketing Conference

Last week I attended Skyword’s #Forward18 content marketing conference in Boston. The day was filled with trend predictions, actionable advice and case studies to fill…

Improving Communication Between Marketers and Freelance Writers Part 1: Feedback, Instructions and Rewrites

Each day I collaborate with marketing professionals. Some days are inspirational, productive and so rewarding that I wish I would be at my desk from…

What’s the Difference Between Brand Journalism and Content Marketing?

If you’re just starting to venture into the world of inbound marketing and learning how blogging, articles and content can transform your marketing strategy, it…