Q&A: Anchor Text Linking Requests

Let’s try something new! Each week I field questions from my clients, contacts and colleagues via email about this crazy world of blogging and content…

Content Strategy: What Writing Clients Want in 2015

I can’t help but reflect on writing trends as the new year gets underway. There’s one major shift I’ve noticed across the board with my…

Was Brand Journalism Born in a Bar?

Storytelling, Fact-finding and Business walk into a bar. They sit down and order a round of drinks. Storytelling and Business hit it off great. They…