How to Add Credibility to Your Writing

You believe in what you write, but do your readers? Many moons ago in journalism school, I remember my news-loving professors drilling the importance of…

Q&A: Anchor Text Linking Requests

Let’s try something new! Each week I field questions from my clients, contacts and colleagues via email about this crazy world of blogging and content…

Writers: Need Sources? Read These 3 PR Tips First

When I need to find a source quickly, I rely on the web. Several websites connect experts with writers. A few of my favorites include…

6 Ways Writers Can Avoid Pissing Off Sources

We need each other. Let’s just put that out there because we all know it’s true. Writers need sources to create balanced articles. Sources need…

Content Strategy: What Writing Clients Want in 2015

I can’t help but reflect on writing trends as the new year gets underway. There’s one major shift I’ve noticed across the board with my…