How to Write for Your Audience (When You Don’t Know Who They Are)

Writing publicly is tricky. There’s a delicate balance between honoring the author’s voice and appeasing dedicated readers with content they crave and expect from their…

2 Quick Writing Tips from a Journalist to a Blogger (200 words)

A writer friend recently asked for feedback on his blog posts. I gladly clicked on the link and read his informative and interesting topics. I…

How Self-Imposed Deadlines Boost My Writing Output

For those of us without bosses looming over our shoulders, staying on task can be difficult. There are no penalties for brushing off work. Nobody…

Beyond My Session Notes: 22 Personal Takeaways from Skyword’s #Forward18 Content Marketing Conference

Last week I attended Skyword’s #Forward18 content marketing conference in Boston. The day was filled with trend predictions, actionable advice and case studies to fill…

How My Personal Blog Bolsters My Writing Business

I had no idea random recipes and musing on wellness would turn into paid writing work. But, it did. Just about eight years ago I…

Do Not Disturb: Let’s Talk About Distractions

My attention used to be averted every few minutes. A ping from my cellphone. A ding from my computer. A knock at my door. They…