What’s it Like Transitioning from Journalism to Content Marketing?

Newspapers are closing. Television stations are downsizing. Brands are becoming publishers. Thankfully, journalists are chameleons who can easily transition into the growing world of content…

3 Writing Techniques Content Marketing Strategists Love

Your (work) writing isn’t about you. It’s about your client. What do they expect? What do they want? When you work for marketing companies like…